Crystale Clear Results!

The Crystale brand was established during the tough economic crash of 2008. It was a hard time for many when people hadn’t even heard of the word “austerity”! This was also true for the founding partners of the brand, Brian and Derek,  who had worked together some years before. A serendipitous call one afternoon in July 2008 brought them together again and the idea to create Purity Global ltd and great quality, affordable household products was born.

Over the years Purity has built a growing team based in Hull, East Yorkshire, Brian’s home town. The ethical heart of what they wanted to build has never changed. They set out to put customers first and produce products they are proud to put their name on. Our products and ingredients are sourced around the world, meet the expectations of the UK market in standards and ethics and they have never been tested on animals. And they never will.

Having worked for different business and industries Brian & Derek knew they wanted to create a working environment that was open, honest, respectful and fun! The diversity in the team has allowed us to grow as a team and business without losing sight of what we believe in.